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Logos and Uniforms for Seattle Kraken

Concept

When the NHL awarded Seattle the expansion franchise, I couldn’t pass up an opportunity to make some explorations on the style. Although the official team name have not been announced as for May 2020, the Kraken is rumored to be one of the possible names.

Primary logo

That thing is ancient evil,
you wouldn’t dare chase.
As sharp as the needle,
that piercing the space.

Secondary logo

Wordmark

Home uniform option

Away uniform option

Sweatshirt prints

Snapback cap with embodied patch

Enamel pins

Created in 

April 2020

 for the glory of Kraken

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© 2023 Alexey Kuvaldin

alexkuvaldin@gmail.com